How customization works at Zwende

All art has a beginning. It starts with a moment of inspiration, a little spark that gets you going. At Zwende, you are our inspiration. You and your desire to unearth the extraordinary, keeps us going. Our engine runs on the fuel of your imagination. And we are here to make your creations a little more original, more authentic, more you.

zwende backstage

The Zwende Backstage

We endeavor to bring together leading designers from all over the world to help us build an incredible ensemble of innovative designs. Currently inspired from Indian folk art such as Madhubani and Tholu Bommolata, these creations are so versatile, they can be effortlessly adapted across lifestyle products.

And then, there was a creation

Now that you have decided to bring your imagination to life, our easy-to-use 3D visualizer will help you get there.


Choose the product you want to customize.

How it works - start designing screenshot v3

Go ahead, make something that fits you, your style and your taste.

1. pick a zone

Start playing by picking a customizable zone from the drop down or by clicking on a part of the product.

2. filter your choices

Select an art form and/or a design element & Zwende provides you with a series of designs to choose from.

3. let's magic

Play around, mix and match, subtract and add, till you are satisfied.

4. visualise

Check it out! You created something unique. Rotate your creation and view it in 360 degrees.

5. shop, save, share

Save and revisit your masterpiece whenever you feel inspired. Don’t hold back, Show off. Tweet it, Pin it, Gram it Share it.

Making you an artist

Our digital database brings together various patterns and designs, in such a way that they will always work together. Our dynamic and intelligent platform alters the availability of the patterns using a certain aesthetic sense or filter. No matter what you create you can be sure that the product turns out looking breathtaking. Take it from us, no clashing colors, no overwhelming patterns will marr the beauty of your creation.

Breathing life into your creation

Once you click buy, our artisans start working under the guidance of boutique designers. Your product is then crafted by hand, bringing your work of art to life. Trained in the ancient art forms of Tholu Bommalata, Madhubani and Kalamkari, our endeavor provides them with an opportunity to keep the traditions alive while earning a sustainable livelihood.

Go ahead, show it off

Polished and perfected, the next step for your creation is to make its way to you. It is wrapped in shock proof material, packaged and addressed to you. A deliveryman knocks on your door, and there it is, the fruit of your imagination. It’s yours! Our efficient production process means you don’t have to wait for longer than 3-21 days to receive your creation. Take it out, try it on, make it your daily instagram pic.

Have more questions? Write to us at: [email protected]